Monday, September 08, 2008

EU Wants a Commission to Monitor TV Ads for Sexist Content

Do you want an example of a socialist government growing uncontrollably for the sole purpose of controlling everything else?

The EU has a fine example here where calls are being made to form a commission that would monitor television advertising in order to stamp out all stereotypes based on sex.

MEPs want TV regulators in the EU to set guidelines which would see the end of anything deemed to portray women as sex objects or reinforce gender stereotypes.

This could potentially mean an end to attractive women advertising perfume, housewives in the kitchen or men doing DIY.

Such classic adverts as the Diet Coke commercial featuring the bare-chested builder, or Wonderbra's "Hello Boys" featuring model Eva Herzigova would have been banned.

The new rules come in a report by the EU's women's rights committee.

Swedish MEP Eva-Britt Svensson urged Britain and other members to use existing equality, sexism and discrimination laws to control advertising.

She wants regulatory bodies set up to monitor ads and introduce a "zero-tolerance" policy against "sexist insults or degrading images".
That socialist bureaucrats wish to control the notions of their subjects to this degree speaks not only volumes about their psychological need to dominate, but also speaks to the unfortunate willingness of cowed subjects to abdicate their basic responsibilities as human beings to control their own lives.

Don't European television sets have off switches?

h/t Overlawyered

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